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Local SEO and Your Restoration Company

All local businesses, especially restoration and cleaning contractors, can improve their business and make more money through local SEO (search engine optimization).  Local SEO is a highly effective form of local online marketing. It allows you to promote your services to local customers at exactly the time they’re looking for your type of business (like […]

The Unique Aspects of Marketing a Water Damage Restoration Business

When you own or manage a water damage restoration business, marketing the services you provide is a huge part of your job. Even when you offer high quality water damage repair services, you still need to find ways to generate more leads and bring more business to your front door. Marketing within our industry is […]

Do You Know Your Numbers?

At More Floods, we work to equip the water damage restoration businesses we partner with to effectively market their business, generating more leads and more income from their marketing efforts. While it is incredibly important to work hard to market your business, it is equally important to keep track of the results of your efforts. […]

What Restorers Should Know About Marketing to Their Target Audience

For small businesses, including water damage restoration specialists, the world of online marketing and social media provides so many benefits. One benefit is the ability to target a specific audience easily and effectively at little cost. When you market offline, through print advertising, billboards, or television ads, you have very little control over who will […]

5 SEO Success Metrics Every Restorer Should Measure

As the owner or manager of a water damage restoration business, a full understanding of Search Engine Optimization, or SEO, is crucial to successfully marketing your business online. How do you measure your SEO success?  How do you know if it’s working? When most people think about SEO, they assume that the only thing to […]

How to Get Paid on a Timely Basis

Whether your client plans to pay cash or you expect to receive payment through their insurance provider, getting paid on a timely basis is crucial to your profitability as a water damage restoration business. Failure to place payment as a top priority is taking a big risk. As a small business, healthy cash flow is […]

What Should I Pay for a Water Damage Lead?

When a homeowner or business in your area experiences water damage, a plumber or an insurance agent will likely be the very first call they make. While a plumber can often remedy the source of the water damage and an insurance agent can help secure financing for the repair, neither can actually do the work […]

What is the Definition of a Good Water Damage Restoration Lead?

As an experienced water damage restoration specialist, you know just how important it is to develop an organized process for managing jobs from the first phone call to final payment. Given that a single lead can cost you hundreds of dollars, it isn’t enough to be good at just cleaning up after water damage. In […]

Integrating Online and Offline Marketing for Water Damage

As an owner or manager of an independent water damage restoration company, the weight of marketing your company both online and offline rests primarily on your shoulders. By now, we are sure you have realized that the list of places and mediums where you can spend your precious marketing dollars seems endless. There is search […]

Water Damage Lead Generation: Friend Or Foe?

water damage lead generation

How to set leads for water damage work There are a number of ways to get water damage leads. Two of the main avenues are Internet leads and referral based marketing. This article will detail some pros and cons to both. Some advice on marketing for your business is to not count on one source. […]

The Rising Cost of Referral Fees In Flood Damage Restoration

flood damage referral fees

The team here at More Floods, Inc. knows that floods are bound to happen and someone has to be hired to clean up the damage left behind. The goal at More Floods is to equip you as a water damage restoration specialist to get more of those jobs to you. We know that you are […]

Why Blogging is Important for Your Water Restoration Business

Owning and managing of a water restoration business can be a bit overwhelming at times, but can be rewarding and well worth the effort. The main objective for most business owners is to get noticed, generate new leads and ultimately get new customers – and lots of them!  In the modern age of the Internet, […]