What NOT To Do On Your Company’s Social Media Accounts
We live in a world that is driven by social media. In 2017, a case study by Global Web Index revealed the the average American was spending more than two hours each day using social media. As a business owner in the water damage restoration industry, you probably already know that, because of heavy social […]
5 New Things to Try in Your 2018 Marketing Plan
You’ve written your business plan. You’ve created and implemented your marketing plan for 2018. It’s easy to feel like you’ve done the hard work, that now is the time to settle into business as usual. You couldn’t be more wrong. The important thing to know about marketing in the digital age is that it is […]
Referrals: The Secret to Your Successful Business
In a way, building a profitable business is simple. Building a profitable business, a business the experiences record breaking income each and every year, is all about one, singular idea: booking more business. In our case, building a profitable business is all about booking more floods. Of course, we all know it only seems simple […]
Sales Skills Don’t Come Naturally. Here’s How to Nurture Them.
It’s a commonly held misbelief that some people are just naturally good at sales. This is often used as an excuse, as a reason why someone isn’t willing to take a job or step into a role that involves selling a good or service. Of course, if you have ever worked in sales, you knew […]
The Real Reason Water Damage Restoration is Such a Challenging Industry
It doesn’t take long working in the water damage restoration industry before you realize the work we do is unique and it is full of challenges. From the start, there are emergency calls on the weekends, long hours spent doing the physically taxing work of sifting through sewage and tearing out damaged materials. Of all […]
The Unique Aspects of Marketing a Water Damage Restoration Business
When you own or manage a water damage restoration business, marketing the services you provide is a huge part of your job. Even when you offer high quality water damage repair services, you still need to find ways to generate more leads and bring more business to your front door. Marketing within our industry is […]
What Restorers Should Know About Marketing to Their Target Audience
For small businesses, including water damage restoration specialists, the world of online marketing and social media provides so many benefits. One benefit is the ability to target a specific audience easily and effectively at little cost. When you market offline, through print advertising, billboards, or television ads, you have very little control over who will […]
What Should I Pay for a Water Damage Lead?
When a homeowner or business in your area experiences water damage, a plumber or an insurance agent will likely be the very first call they make. While a plumber can often remedy the source of the water damage and an insurance agent can help secure financing for the repair, neither can actually do the work […]
What is the Definition of a Good Water Damage Restoration Lead?
As an experienced water damage restoration specialist, you know just how important it is to develop an organized process for managing jobs from the first phone call to final payment. Given that a single lead can cost you hundreds of dollars, it isn’t enough to be good at just cleaning up after water damage. In […]
Integrating Online and Offline Marketing for Water Damage
As an owner or manager of an independent water damage restoration company, the weight of marketing your company both online and offline rests primarily on your shoulders. By now, we are sure you have realized that the list of places and mediums where you can spend your precious marketing dollars seems endless. There is search […]
Water Damage Lead Generation: Friend Or Foe?
How to set leads for water damage work There are a number of ways to get water damage leads. Two of the main avenues are Internet leads and referral based marketing. This article will detail some pros and cons to both. Some advice on marketing for your business is to not count on one source. […]
The Rising Cost of Referral Fees In Flood Damage Restoration
The team here at More Floods, Inc. knows that floods are bound to happen and someone has to be hired to clean up the damage left behind. The goal at More Floods is to equip you as a water damage restoration specialist to get more of those jobs to you. We know that you are […]