There’s No Quick Fix to Creating More Leads
When it comes to marketing a water damage restoration business, it’s easy to assume there is one answer or one quick fix that will create more leads. Of course, there are proven methods. There are marketing strategies that work well in our industry. However, it’s a mistake to become so razor focused on those strategies […]
Here’s Exactly What You Should Do if Someone Leaves a Bad Review About Your Business
In the past, we’ve talked about just how important Google reviews are if you want to create a solid reputation for your business. We know that the vast majority of people searching for specific services in their area believe that online reviews are worth consideration. For this reason, good reviews from past customers are a […]
5 Things You Can Learn by Networking Outside Your Industry
At More Floods, we believe that networking is a best practice of a business owner who is doing business well. This is why our business isn’t just about providing business owners with proven operational resources and marketing strategies, it’s about connecting with you with entrepreneurs who are just like you. We’re not just a business, […]
Optimize Your Water Damage Restoration Company’s Google My Business Page
Optimize Your Water Damage Restoration Company’s Google My Business Page In order to remain competitive in your area as a water damage restoration company, you need to have an updated Google business page. When someone near you performs a simple search for water damage repair in their city, you want them to have accurate information […]
3 Industry Trends Every Restoration Specialist Should Take Seriously
In water damage restoration, things are always shifting and changing. As a business owner, staying relevant in our competitive industry is all about staying educated on these changes and adapting your business to new trends. Here’s what you can expect to change in the industry in the coming year. More Informed Clients Since the internet […]
Use Mobile Technology to Spend Less Time on the Road
In the water damage restoration business, spending a lot time behind the wheel of a truck is part of your job. When your team members are regularly driving to and from job sites in company vehicles, any way you can cut back on miles is a plus. Save money on labor and gas and save […]
5 Essential Steps of Social Media Marketing for Water Damage Restoration Specialists
Using social media to market your water damage restoration business online is no longer optional. In order to remain relevant in the industry, in order to rise above the competition in your region, your company must learn to use the marketing tools available on major social media platforms. Dipping your toes into the water of […]
Be A Problem Solver
Albert Einstein famously said, “Insanity: Doing the same thing over and over again and expecting different results.” That is certainly true of growing your client base when you work in the water damage restoration industry. If your typical methods of nailing down more work is no longer doing the trick, now is the time be […]
A Beginner’s Guide to Establishing Your Presence Online
When it comes to marketing your water damage restoration business, everything has changed since the internet became a mainstream service in the 1990s. In 1993, the first online advertising was sold, marking the beginning of a brand new era of marketing all over the world. Since then, we’ve seen the introduction of Google AdWords, the […]
SEO vs SEM: Online Lead Generation for Restoration Contractors
The SEO vs SEM debate comes down to which search marketing strategy works best to help you get leads for your restoration contracting business. Can you generate enough leads organically solely via search engine optimization? Or do you need paid search engine marketing? Let’s define some terms. SEO is Search Engine Optimization, and refers to […]
Local SEO and Your Restoration Company
All local businesses, especially restoration and cleaning contractors, can improve their business and make more money through local SEO (search engine optimization). Local SEO is a highly effective form of local online marketing. It allows you to promote your services to local customers at exactly the time they’re looking for your type of business (like […]
The Unique Aspects of Marketing a Water Damage Restoration Business
When you own or manage a water damage restoration business, marketing the services you provide is a huge part of your job. Even when you offer high quality water damage repair services, you still need to find ways to generate more leads and bring more business to your front door. Marketing within our industry is […]