Referral Marketing for Water Damage Leads is a 27-Touch Branding Process
In our restoration company, Power Dry, we’ve been marketing for residential water damage work since 1988. In 2005, when we launched More Floods off the success of scaling Power Dry into a multi-million-dollar market leader in the Kansas City area, it included our firm belief in the mantra ‘marketing is a process, not an event’. […]
Lead Generation for Your Restoration Company
In the 2nd installment of our 5-part series on common business challenges in the restoration industry, we focus on lead generation for restoration companies. If you missed our first installment (hiring), check it out here. There’s More To Lead Generation for Your Restoration Company Than Meets the Eye! Even in the best of times, running […]
Exceed Restoration Customer Expectations
What would you say is the cornerstone of a successful water damage restoration company? Is it the quality of the drying services? Is it punctual arrival at the customer’s home or business and timely completion? Is it a knowledgeable team? All of these things affect success, sure, but if you look closely at the most […]
Where will your next residential water damage restoration lead come from?
There are a wide variety of sources for residential water damage jobs, from customer referrals to partnerships with insurance companies and online marketing. If you don’t know how work is finding its way to your company, you’re not equipped to grow or scale your business. If you don’t understand what your strongest source of water […]
Restoration Company Culture – Your Secret Weapon – Part 3
In our ongoing series on company culture and its impact on your business growth, we tackle the importance of culture to your restoration company. This is the third installment to the series, so if you missed the first two, go here for part one and here for part two. Culture is Currency The average American […]