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All local businesses, especially restoration and cleaning contractors, can improve their business and make more money through local SEO (search engine optimization).  Local SEO is a highly effective form of local online marketing. It allows you to promote your services to local customers at exactly the time they’re looking for your type of business (like when they’re standing in water!).

What is Local SEO?

Local SEO and your restoration company

Why local SEO will help you grow your restoration business:

1. 76% of local searches result in a phone call

2. 87% of smartphone owners use a search engine at least once a day

3.  Local results (aka the Google 3-Pack) appears in the top spot in 93% of searches with local intent

4.  97% of consumers use internet when researching local services

5.  98% of internet searchers choose a business that is on page 1 of the results they get

A Few Things You Can Do to Help Your Local SEO Ranking

Local SEO is a LOT different than your average ‘organic SEO’, and the local search results are changing more rapidly than any other.  That said, here’s one thing you can do to help:

Google My Business

If you haven’t already, you’ll need to claim your Google My Business page. I’m not going to go into all the details of setting it up because there are tons of articles that explain this process, just Google it!

All you need to know is that once you’ve set it up, you should include the following:

There are many, many other factors involved in getting your business to rank high in local search results.  If you have someone managing your SEO, talk to them about it.  In the meantime, we here at More Floods are currently experimenting with how we can bring quality, trustworthy SEO services to our members, so stay tuned!  If you’re not a More Floods member and would like to learn more, please contact us today.

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